Rioblanco is a municipality tucked away in the mountains of the south of the department of Tolima. It is in the skirt of the central cordillera of Colombia with a little bit less than have of its extension belonging to natural reserves. A part of the municipality is in the National Natural Park of Las Hermosas, a place of immense biodiversity and abundance of water sources, with its highest elevation being 4,200 masl. It is the third biggest municipality of the department, very mountainous and luscious with agriculture being one of its major economic activities in which coffee is important. The name of Las Brisas comes from the winds coming down of the mountains to the valley which create special conditions to produce coffee.
This municipality has been an area heavily affected by the internal conflict of Colombia, but coffee and other crops have been important for the people of Rioblanco to move forwards and have better earnings. The potential of this area is great with Caravela being present with its warehouse since 2012 but being there before with a quality analyst visiting the different producers.